Communicating to Influence (American English)

Does the listener actually hear what you want them to? Learn how to build rapport and trust, analyze how people prefer to think and communicate, read and use body language effectively, so that your message is clearly delivered. (US Version)

Learning objectives:

• Appeal to these values with the appropriate content and communication techniques
• Examine an individual's values and priorities including: openness, security, creativity and listening skills
• Explain the conditions for trust and employ principles which build trust with individuals
• Challenge false realities positively
• Identify an individual's false realities through their use of imperatives, comparisons and generalisations
• Improve communication by interpreting body language
• Frame ideas and communicate effectively by identifying individual thinking patterns